Definition:
The moralisation of effort is the framing of hard work, endurance, or suffering as indicators of virtue, regardless of outcome or harm.
Usage Context:
Seen in political rhetoric, workplace expectations, austerity narratives, and cultural praise of resilience and hustle.
Critical Note:
When effort is moralised, rest and refusal are reframed as weakness or entitlement. This protects harmful systems by equating compliance with character.